Purple Friday: Pride Juice is launched!

The queer community in rural areas still notices every day that acceptance is not a given and therefore they do not dare to be themselves. Pride Juice, a 100% locally produced vegetable and fruit juice hopes to change this.

Pride Juice is an initiative of Amped and Impact Hub, in collaboration with Young Gay Farmers, and the special fruit and vegetable juice is produced by Local2Local-grower Martin Topper of Zonneheerdt and Flevosap. Together, we are calling attention to the acceptance of queer youth in rural areas.

Help jij mee dit product mogelijk te maken? Bestel een paar doosjes in de voorverkoop op Let’s Get Local, voor jezelf, voor jouw winkel of organisatie. Dan gaan wij het maken!

Will you help make this product possible? Pre-order a few boxes on Let’s Get Local, for yourself, for your shop or organisation. Then we will make it happen!

Pridejuice.nl – Tasty by Nature!

Pride Juice campaign launch
On Purple Friday (Dec 9th 2022), Amped launched the Pride Juice Purple campaign, with a cheerful and colourful Purple Tasting and Purple Photoshoot at Hogeschool Utrecht in the Utrecht Science Park and at the end of the day we moved to the workshops and introduced Pride Juice, Martin Topper, Young Gay Farmers and Local2Local to the queer student community and workshop participants. It is clear; Pride Juice is being embraced!

Photos Purple Friday: Marc van Woudenberg – Amped.
Campagnefotografie: Nikki Sluiter